Built on technology pioneered by WASH, Semplice, Italian for simple, is the latest iteration of our highly reliable and easy to use eCommerce integration for merchants. In addition to providing full feed automation for SellerCentral and ProMerchant customers like WASH, the Semplice platform also can also be extended with a fully integrated order manager. Simply install the Semplice Dashboard and Order Management System (OMS) on a Windows workstation or server and in less than 30 minutes you can begin communicating with and processing orders. No solution today provides both the proven reliability of our now fourth generation Amazon automation technology with a feature rich, yet approachable, point-and-click interface.Semplice, like WASH before it, takes much of the pain out of the integration process, accelerates time to market and provides a reliable and fully supported integration pathway for Even as Semplice begins to spread it?s wings, we are busy working on the next extension to our product line, the Semplice Catalog Manager. The goal of this module is to rapidly assist merchants with the necessary refactoring of their existing catalog data into the correct format, while providing an integrated toolset for rapidly adding the correct categorization and other data elements required to begin selling. The Semplice Catalog Manager will greatly simplify the this process, providing invaluable feedback with fully integrated error reporting and publishing using an easy-to-use set of screens.


Semplice is a modular system that gives you the features needed to easily integrate with your existing systems or act as a complete solution for your Amazon Integration needs. With off-the-shelf usability and ease of use, our Semplice technology limits the integration impact on your backend applications. Its detailed reporting and tracking makes what could be a complex and costly operation simple to run. With Semplice you can find and correct communication and data format errors before they become costly problems in either man hours or A2Z charge backs. Just like its name, Semplice can truly simplify your integration. Hundreds of successfully integrated customers can attest to the reliability and simplicity of this solution.


Since we know your needs differ from others, our solutions come in modular packages. Only buy what you need to make your business perform for you. Click on the name of the module below for a more detailed explanation and screenshots.

    • Dashboard: Connects seller to store fronts provides basic reporting and logging of all transactions with aggregators.
    • Order Manager: Semplice promotes multi-channel collaboration by enabling merchants a simple way to connect and synchronize order and fulfillment data from multiple disparate channels and platforms.
    • Reporting: Shows you what you need to know to keep on top of your sales and insure that everything is running correctly.
    • Converters: Custom converters for special formats you may have.


Now our legendary simplicity and reliability is available for merchants in the European storefronts, and perhaps soon, even beyond. We have several customers already selling on and Semplice also allows you to from one instance to communicate with as many storefront accounts on ANY platform(.com,, .de, .jp, .fr) all with integrated reporting and fully consolidated error reporting.